One as well could think - "So what is new here?" But for many years I have been asking entrepreneurs and top managers to list the main segments of their consumers and their needs. With few exceptions, this is always a difficult issue. If I were an investor, I would never invest in a company whose management cannot list (without hesitation) the main types of clients and their expectations. However, most of the books about strategic management do not focus on this. It is nothing but Dune 2. To be continued
Do not forget to subscribes to the articles below - and you won't miss a thing! Don't forget to subscribe to this blog - choose a way that suits you more below. Download a mini-book
by Svyatoslav Biryulin "KPIs that will kill your business".